H&M has been actively working on sustainability for nearly 30 years, integrating it into their business model to offer fashion that combines quality, price, and sustainability¹. Here are some key aspects of their sustainability efforts:
Climate Goals
- Net-Zero by 2040: H&M aims to achieve net-zero emissions across their value chain by 2040¹.
- Emission Reductions: They plan to cut absolute emissions by 56% by 2030³. As of 2023, they have already achieved a 22% reduction⁴.
Sustainable Materials
- Recycled and Sustainably Sourced Materials: H&M is working towards using 100% recycled or sustainably sourced materials by 2030⁴. In 2023, they reached 85%⁴.
- Innovative Materials: They are investing in new materials and technologies to enhance sustainability, such as using recycled cotton and organic fibers¹.
Circular Fashion
- Closed-Loop System: H&M is focused on creating a circular fashion system where products and materials are reused and recycled at their highest value¹.
- Garment Collection Program: They have a program where customers can bring in old clothes for recycling, which helps reduce waste and supports their circularity goals¹.
Social Impact
- Fair and Equal: H&M aims to have a positive impact on people across their value chain, promoting inclusion and diversity in all their operations¹.
- Supplier Support: They work closely with suppliers to improve working conditions and reduce environmental impact¹.
Transparency and Collaboration
- Sustainability Reporting: H&M regularly publishes detailed sustainability reports to track their progress and share their challenges and achievements².
- Industry Collaboration: They collaborate with other industry players to drive broader changes and innovations in sustainable fashion¹.
H&M’s commitment to sustainability is a continuous journey, and they are transparent about their progress and the areas where they need to improve.
